If every show on WFMU raised 40k in a 3 hour period, the station would make almost 4.5 million in two weeks. In United States of American money, which is worth *slightly* more than Australian money.
The Best Show isn't just a tentpole show. It's like a mighty sequoia with a dirty t-shirt stuck in its branches. The shirt is the rest of the shows. The Best Show is to the station what Ohio and Texas are to Hillary. WFMU, however noble its intentions, without the Best Show is like the League of Nations was without the United States. The money that the Société Générale guy was playing with is petty cash to the Best Show.